Identificació
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Master in Business Tourism & Events Management (realization in Barcelona)

MATRICULAT_en
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INFO_BASICA_en

EDICIO_en: First
HORES_en: 1500.00
IDIOMA_en: English
DATA_INICI_en: 09/10/2017
DATA_FINALITZACIO_en: 05/07/2018
CREDITS_en: 60.00 ECTS
NUM_PLACES_en: 40
CODI_en: 17PTX0503
MOBERTA_en

PREU_en: 3.500,00€
PREU_en:
HORARI_en: Monday to thursday from 17 to 21 h
LLOC_REALITZACIO_en: Escola Universitària de Turisme Euroaula
PRESENTACIO_en

The Master’s Degree in Business Tourism and Events Management aims to provide the necessary training for professionals in organising and managing events, meetings and conferences, with a particular focus on business tourism and the MICE sector (Meetings, Incentives, Conferences and Exhibitions).

OBJECTIUS_en

– Acquire the knowledge and skills required to plan, organise and manage events, exhibitions and conferences.
– Apply the knowledge acquired in the events and business tourism sector.
– Learn about the latest trends in business tourism and know how to manage and implement them.
– Develop the management and leadership skills necessary to organise any type of event professionally.

 

ADRESAT_en

– Professionals who wish to enter the MICE sector and the corporate events industry.
– Graduates and diploma holders who wish to gear their profile towards business tourism and events management.
– Professionals who wish to create and manage their own events company.

REQUISITS_ADM_en

– Professionals who wish to enter the MICE sector and the corporate events industry.
– Graduates and diploma holders who wish to gear their profile towards business tourism and events management.
– Professionals who wish to create and manage their own events company.

DESCRIPCIO_en

Registration: Escola Universitària de Turisme Euroaula



PROGRAMA_en

1. Introduction to the events sector
2. Event types
3. Public relations and protocol
4. Strategic management
5. Applied event and business tourism marketing
6. Logistics management
7. Planning and organising an event
8. Leadership and team management
9. Accounting and financial management
10. Final dissertation

PROFESSORAT_en
PROFESSORS_en

Awaiting confirmation. You can find the list of teachers in this section shortly.


DIRECCIO_en

David Valls Roig. Degree in Journalism. Director and teacher with over 15 years of experience.



COORDINACIO_en

Pilar Gómez Martín. Diploma in Education. Coordinated Masters and PhD for 15 years.



ORGANITZA_en:




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